4. Sense Control Technology
Able to intercept and control human senses.
Format: Brain implant (wireless control output)
Tings to consider:
• What problems could it solve?
elderly peoples ablility to live a bit more independent.
• Which sense(s) would you want to temporarily highen or reduce/switch off?
all of them sight, hearing, touch, smell and taste.
• How are the senses controlled? (App? control switch? Wearable device?)
it would have a controll that has a docking station
• Who is the target audience? How will you engage them?
target the children and grand children.
• What is the customer experience of the brand?
it is out to showcase the life that they could achive with this implant and have a fun but informative look to it.
Specific Deliverables:
1. Brand name and logo for the product
2. e format of the technology (packaging for the wearable tech, app interface for example)
3. Promotional Materials (Ad campaign / brand launch campaign, Supporting literature)
4. Any other ideas for the customer’s brand experience.
• Which sense(s) would you want to temporarily highten or
reduce/switch off?
• How are the senses controlled? (App? control switch?
Wearable device?)
control with a stand
with adjustment capability
• Who is the target audience? How will you engage them?
families of elderly people with "disabilities"
• What is the customer experience of the brand?(How is the
customer guided through the process?)
tv, billboard, traditional media, flyer
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