Notes

design project within 404 from Tuesday 

Indesign inductions 

Don’t miss a crit

Dont procrastinate 

Studio brief 2

Penguin 

Make things even if the outcome is digital 

Live brief hand in on your own terms

Submit online

Lecture for the establishment 

Visual explore the narrative and ideas found 

What is the obvious responses and how do you avoid them 

Imaginive concept

Original interpretations

Strong use of typography 

Contempary readership 

trends in book design

Marbegrid penguin grid 

Grids, widows, orphans 

Understanding of the marekdplace 

previous winners, what makes them distinctive 

Have a point of difference 

how to keep the design different from other current cover from the book

What is your book about?

What are the themes?

How do you make these concepts visual?

How do you communicate their meaning

How do you 

Catch attention?

Modyfy object

John gal

Michael Orwell

Oliver Munday

Smile in the mine

Not just about the stylistically, you 

Modify a bible

Can you put anything on a object

What can be a book cover 

Refference to something related 

Use only type

Erik carter 

digital illustrator 

twitter 

Henri Lefebre - too far for penguin

Raf Rennie

Is it hand drawn 

Simple idea behind the type

Clever idea of interpretation the title

Create a simple diagram 

Make a simple illustration 

Make a abstract interpretation 

Less is more 

Make something 3 dimensional 

Cut up text 

Use collage 

Quick 

Digitsally 

Erik carter 

Chip Kidd

Type

Modify a existing one 

Use found object 

Layout 

Pdf

300 dpi 

5mm bleed

Trim and crop marks 

Max 5 mg

Text for the cover on e studio

Template on e studio 

Contextual research  existing book cover previous winners  previous designs 

Contextual design about the book 

Preactiacal artists and things along the way

5 initial ideas roughs 

Development 

Final outcome 

Evaluation 

Assess with the contest requirement 

The best roughs that you can make 

What need finishing:

Design development  inner sleeve

Design development flag 

Evaluations album 

End of week 

5 initial ideas book cover 

5 Initial ideas flag

Kafca novels 

Erwin Wurm

One minute sclulptures 

The approach could work well 

Take risks 

How would it work  cropped, illustrated 

Gary Card props 

Jacob sutton photo

Owen jones

Marx

10 one minute book covers