content, concept, form = production

every book starts with an idea
notes for a designer

frankfurt book fair
400 000 new titles are presented

all books start with a question
the clearer the question the clearer the answer

What is my brief?
what is a book?

open to reinvent and rethink what a book can be.
rethink the form, information organized

understanding what the book is about is essential

be aware of my decision.
it is gonna be informed by every decision.

bind
material
photography
typography
structure of information

make the best out of restrictions
what are my rules?

does it have to be linear?

understanding conventions of the books.

be ambitious!

how do you read?

not pixelated!

circles book.
wight of the paper correlates with the stones thrown

not only take interest but also research and understanding it

visual additions.

how do you make the audience become you?
how do you lead the reader through your experience

play with the conventions of the process
test limitations.

consider the audience
make mock-ups.