Thursday, 7 May 2020

logo








I need a simple logo for it I made some quick sketches and thought of what I don't want out of it, it needs to be black and white and kinda simple. I made some quick sketches playing with L and H And I came up with this one where it kind of looked like every letter in language hunt in a way which I found really interesting. But you still see the initials which are important I just want it to be a quick logo it's just going to be on the icon for the app and on the projections and screens so it doesn't have to be all that intricate it's probably better than it's simple so it's easy to recognise. I drew the letters in a slight italic shape said had a bit more movement to it to reference the animations. I figured that it doesn't have to be all that much with it.

I tested out a thicker San serif typeface initially but it was too heavy and it reminded me of Lo’s logo which is not What I really want from it. I tested a really thin line and it probably gets lost within the world are designed, to be honest as it's tooth slim. I like the proportions though LH. I don't test it out with having equal distances between the lines on it and it has a resemblance to a swastika which is not what you'd want, so it's definitely not going to be that one.

I had this idea of incorporating more letters within the logo And I came up with this way of doing it with just using one diagonal line so you get the whole word if you really want to look at it within these five lines. I look dumb played with some of the distances between to connecting tough line on the a/n I landed on having a bit more space between him so it's not such an obvious a because I felt like the connecting a made it less so in H or an n.



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